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Casey Chung

Goal Setting for Accountants - SMART Goals

Whether you're a student setting out on your first foray into the accounting world or a professional eager to climb the corporate ladder, setting clear, actionable goals is paramount. SMART goals can be the difference between generic ambitions and a precise roadmap to success.




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Understanding the Power of SMART Goals


Specific, Measurable, Attainable, Relevant, and Time-bound. These five pillars form the backbone of a SMART goal, ensuring that your objectives are clear, actionable, and achievable.


Specific: Hone in on what you truly want. General goals often fall by the wayside because they lack clarity. Do you wish to improve your financial analysis skills? Specify that.


Measurable: Numbers don't lie. Whether it's completing a set number of courses or achieving a particular grade, quantify your success metrics.


Attainable: Set yourself up for success. While it's great to reach for the stars, ensure your goals respect the resources and time at your disposal.


Relevant: Align every goal with your larger career vision. If you aim to become a leading CPA, every goal should serve that overarching purpose.


Time-bound: Procrastination is the enemy of progress. By anchoring your goals to a deadline, you're more likely to take timely action.


Making SMART Goals Work for You


Recently, I had the pleasure of conducting a workshop for aspiring CPAs. The enthusiasm was palpable, with young professionals eager to chart their course in the accounting domain. Here's a condensed version of our workshop's core activity:


Draft Your SMART Goal: Reflect on what you wish to achieve in the near future. Use the SMART criteria to shape this goal.


Share and Refine: Discuss your goals with a peer or mentor. Their feedback can offer invaluable insights and refine your objectives.


Commit to Accountability: Find an accountability partner. Regular check-ins can keep you on track and provide motivation.


SMART Goal Setting Examples for Accountants


  • Client Relationship Management Goal

    • Specific: Increase client satisfaction scores

    • Measurable: Achieve a score of 90% or higher in client feedback surveys

    • Achievable: Implement monthly check-ins with clients to discuss their needs

    • Relevant: Strengthens client retention and enhances reputation

    • Time-bound: Reach this goal by the end of the fiscal year.


  • Team Development Goal

    • Specific: Enhance team morale and reduce stress levels through coaching sessions.

    • Measurable: Conduct four coaching sessions focused on stress management and team dynamics and compare survey results before and after busy season.

    • Achievable: Bring in an external coach to facilitate the sessions.

    • Relevant: Improves team cohesion and overall workplace satisfaction, leading to better performance.

    • Time-bound: Schedule and complete all sessions within the next 6 months.


  • Efficiency Improvement Goal

    • Specific: Reduce the time spent on monthly financial close processes

    • Measurable: Decrease the time from 10 days to 7 days

    • Achievable: Identify and implement at least three new automation tools

    • Relevant: Increases overall team efficiency and productivity

    • Time-bound: Implement changes by the end of Q2.


  • Technical Skills Development Goal

    • Specific: Learn advanced Excel skills to enhance reporting capabilities

    • Measurable: Complete an advanced Excel course and create two automated reporting templates

    • Achievable: Dedicate 2 hours each week to coursework and practice

    • Relevant: Improves data analysis and reporting accuracy

    • Time-bound: Finish the course and templates within 4 months.


  • Mentorship and Leadership Goal

    • Specific: Mentor a junior staff accountant

    • Measurable: Hold bi-weekly meetings and provide guidance on at least three major projects

    • Achievable: Allocate time in my schedule for mentoring sessions

    • Relevant: Develops leadership skills and contributes to team growth

    • Time-bound: Establish a mentoring relationship over the next 6 months.


The SMART Future Awaits


As you embark on your career journey, remember the power of well-defined goals. Whether you're navigating the nuances of tax laws or decoding the intricacies of financial statements, let your SMART goals be the compass guiding your way.






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